My product perfume blog post

My second product is a perfume, called Callabana, which I think is a nature kind of word and I think of forest when said or wrote. The slogan for this perfume will be "Hidden Identity. Be free." Which I think merges the scene of nature, Being free, and the idea that when you spray the perfume on, you will be someone else, a totally different perfume because it is totally different to anything else on the market. The brand/ company will be a person's name, Sunny Dai, as most perfumes are in the name of celebrities or singers. The target audience will be mainly adults, and it could be older adults as well. The perfume bottle itself will be very light, and glass like most other perfume bottles. It will be in the basic shape of an acorn, and the glass will be a light-acorn-chestnut brown see-through. The top will be a sprayer with a pumper that is a soft but dark green color to represent a leaf on the acorn. The perfume will come in a box with a free key ring in the same shape as the acorn and the leaf hanging on the corner of a small box. The perfume is meant to look elegant but make people have the freedom of nature as well, which I think the perfume has succeeded at acheiving. The price for the perfume will be roughly £38, depending on where it is sold.